Mortgage Lead Generation Systems

Find a Partnership Program

As you have seen, your niche is almost as important as your referrals themselves. In addition to establishing yourself in the industry, you should also try to find your own referral partners on the real estate side of things. Good referrals and a good niche go hand in hand.

One way to get the best referrals from the best realtors is to make yourself valuable to them. You can do that through the right referral program, or an effective mortgage lead generation system. The best ones will get you access to the low hanging fruit of the mortgage industry: renters who are buying for the first time. These mortgages offer the least competition when referred and are the easiest to close. Additionally, they are usually qualified because they come from a real estate agent.

Once you have a good USP, you can use it to enhance all the other tips you will get. As you search for leads, make sure your USP is there to help you make each search more effective.